Results that matter
Documented outcomes across advertising, development, and AI — work that shows up in client revenue, not just slide decks.
A Nairobi-based fashion retailer engaged Datapyre after struggling with inconsistent returns from their Meta advertising. We audited their full funnel — ads, landing pages, checkout flow, and attribution — and identified three critical failure points: broad audience targeting with no creative differentiation, a mobile checkout that lost 68% of sessions, and zero post-purchase retention activity.
We restructured their campaigns around creative testing frameworks, rebuilt their mobile product pages, and implemented an automated email and SMS retention sequence. Within 60 days, return on ad spend improved from 1.1× to 3.8×, average order value increased by 22%, and monthly repeat purchase rate doubled.
A financial services company needed to handle a large volume of inbound enquiries from their digital advertising without adding to their sales headcount. Datapyre designed and deployed an AI-powered lead qualification system that integrates with their existing CRM, engages inbound leads via WhatsApp within 90 seconds of form submission, qualifies prospects through a structured conversational flow, and routes high-intent leads directly to their sales team.
Result: Sales team contact time with unqualified leads was reduced by 71%, while the conversion rate from lead to booked consultation improved by 44%.
A regional hospitality group with properties across three East African countries needed a cohesive digital presence that reflected their brand quality and drove direct bookings — reducing their dependency on OTA commissions. Datapyre delivered a complete rebuild: new website architecture with property-level landing pages, a direct booking integration, a content strategy framework, and an ongoing paid search and social campaign to drive demand.
Within the first quarter post-launch, direct booking revenue increased by 31%, and organic search visibility for their primary location terms improved significantly following a structured SEO programme.