Selected projects
A snapshot of recent work across advertising, digital build, and brand strategy for growing brands across East Africa.
We have planned, executed, and optimised paid media campaigns across Meta, Google, TikTok, and programmatic channels for brands in e-commerce, financial services, real estate, hospitality, and consumer goods. Our campaigns are built on rigorous audience research, creative testing frameworks, and conversion-focused landing experiences — with full-funnel attribution from first click to sale.
Our advertising work consistently delivers measurable improvements in customer acquisition cost, return on ad spend, and brand visibility metrics. We do not chase vanity metrics; we optimise for the numbers that appear on your profit and loss statement.
From high-performance marketing websites to complex web applications and internal tools, our development team builds digital products that are fast, accessible, and built to scale. We work across the full stack — React and Next.js on the frontend, Node.js and serverless architecture on the backend — with a strong emphasis on design quality and conversion optimisation.
Recent development projects include CRM-integrated lead capture platforms, e-commerce storefronts with custom checkout flows, and internal operations dashboards for mid-sized businesses. Every project is delivered with clean code, comprehensive documentation, and a structured handover process.
We have deployed AI-powered solutions for clients who needed to scale their operations without proportionally scaling their headcount. This has included intelligent chatbots for lead qualification, automated reporting pipelines, content generation workflows, and CRM automation sequences.
Our implementations are practical, integrated with existing business systems, and designed to generate measurable efficiency gains within the first 90 days.